Carob is the fruit of the carob tree. It is shaped like an elongated pod,
It is naturally sweet and takes on a dark colour when it is ripe and ready to be harvested.
Originally from the Middle East and, according to historical accounts, spread by the Phoenicians, the carob tree grows masterfully throughout the Mediterranean basin.
Although Portugal is not part of the Mediterranean basin, it has the perfect climate and soil for the development of the carob tree and can be said to be one of the world’s top three producers of this rich raw material.
But it’s at Carob World that the magic happens!
From the harvest on hot summer days to the manufacture and packaging of the final products, the company monitors the entire value chain to guarantee the quality of the manufacturing process for its products.
Carob World uses carob from the Algarve, processed and manufactured in Faro, the capital of Portugal southern region.
Blossom
(Sep-Nov]
Unripe beans
(Dec-May)
Ripe beans
(Jun-Sep)
After the pods have been picked in the traditional way, they go through the first processing step: mechanical crushing to separate the pulp from the seeds. The pulp then goes through a roasting and grinding process, where it is reduced into powder.
Finally, the carob powder reaches the hands of Carob World’s food engineers, who will use it in their famous recipes that include carob bars, snacks, spreads, as well as other products that can be found in our Online Store.
This is not Chocolate!
This is Carob!
© CarobWorld, Inc. 2023.